IAB UK is the industry body for digital advertising, committed to bringing the industry together to deliver a better kind of profit, for the planet and its people. We do this by working with our 1,200 members including media owners, agencies and brands.Our belief is that digital is the smartest way for brands to reach and wow their customers. We are here to help simplify and explain the sometimes complex world of digital advertising, as a trusted source of insight, guidance and education, as well as celebrating the very best in creative talent