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info@boraso.com
+390292800700Overall Review Rating
4.9
Verified Client Reviews
3
Source
Lestow
Last Updated
Apr 05, 2024
Status | Active |
Source | Lestow |
Id(GST, CIN) | |
Last Updated | 05 Apr,2024 |
Great professionals, close attention and honest recommendations. I would definitely recommend Daniel and David.
I am very satisfied with my website! Delivered a beautiful result in a short period with a beautiful webshop. The working method is professional and friendly! Recommended.
Generally I never write negative reviews on agencies, companies or shops but in this case I decided to make an exception because I think that my experience can be useful to anyone who intends to approach this agency. I had the opportunity to collaborate with Boraso for almost a year during which, according to their data and presentations everything seemed to be going well, however, we soon realized that the reality was very different. The Google ADS and Bing ADS campaigns they created and in which we invested large budgets, were managed with extreme superficiality and carelessness, so much so that we spent a lot of budget on searches not relevant to our business both with brand keywords that we don't deal with at all, and for types of products that do not belong to our catalog but above all for searches containing terms such as "assembly instructions", "installation video...", or for localized searches relating to other well-known brands in the sector. After reporting the matter, we were told that it was all part of their marketing strategy. In fact, spend money to acquire traffic from people looking for "assembly instructions" of a product already purchased perhaps elsewhere, or a video for assembling the same (content that we don't have anyway), or for those looking for the Bricoman store in Bologna, it seemed like a convincing answer and an excellent marketing strategy. At a certain point, after having taken an in-depth look at how the media budget we had made available was being spent, we were forced to cancel the contract and block access from the various Advertising platforms to remedy the situation and avoid further economic damage. After all the damage that has been caused to us by a management that we consider "superficial" which has led to a lot of wasted money, they demand the balance of the 2 months' notice, during which fortunately for us they didn't even work because as written we were forced to block their access. This is just one of the negative aspects of the collaboration and it is what best conveys the idea of what our adventure with Boraso was. In short, an absolutely negative experience and an agency that I absolutely do not recommend.