We created our brands by first listening, then thinking, designing, creating, developing, writing, producing and discovering. For each of our brands, we conduct a comprehensive research and analysis process to understand our customers' needs and expectations. In this way, we put our brands on a strong foundation and enable them to gain a competitive advantage. Today, in our 20th year, we are bringing together digital and traditional marketing communications for our brands. We know the importance of existing in the developing digital world and therefore we position our brands strongly in digital media. We bring our brands to their target audiences with social media, content marketing, search engine optimization and other digital marketing strategies. At the same time, we aim to reach large audiences by using traditional media channels in a corporate and effective manner.